Ah! Advent is here. It’s almost Christmas. Deep breath. It’s okay. You planned (somewhat). You have things done (mostly). You have time for last minute emergencies (not really). You could use a little something extra to engage people in the season itself (like all of us). Social media is a great and easy way to…
Articles
40 posts
Wondering how to get more out of LinkedIn? Are you using LinkedIn effectively? In this article, you’ll discover nine LinkedIn ideas to improve your networking and marketing. #1: Maintain Top-of-Mind Awareness With 1st-Level LinkedIn Connections Every update you see in the LinkedIn feed is an opportunity to understand what the people and businesses you follow…
Want more email subscribers? Have you considered paying Facebook to help grow your list? In this article, you’ll discover how to improve the chances that you acquire and keep email subscribers. Why Combine Facebook Ads With an Email Nurture Sequence? No matter what type of online business you run, your email list is the most…
Want to do more with YouTube? Wondering how to compete with established YouTube channels? To explore how to build a brand on YouTube, I interview Salma Jafri on the Social Media Marketing Podcast. Salma is a video strategist and YouTube coach who specializes in helping other coaches, solopreneurs, and consultants develop their brand with video…
No matter what kind of website you run, you’re doing to be digging into data somehow. Most likely, that will either be through the Jetpack plugin and its built-in stats or through Google Analytics and its unbelievably detailed set of tracked metrics. When you sit down to really parse those numbers, you’re getting into data…
Want a better return on your Pinterest marketing efforts? Are you using all of the Pinterest features available to you? In this article, you’ll discover how to use three valuable Pinterest features to enhance the customer journey. Explore the Newest Pinterest Board Features First, let’s uncover how to use these features to optimize your Pinterest…
According to industry research, 63% of marketers say generating traffic and leads to their website is their top marketing challenge.Meanwhile, 40% say they struggle to prove the ROI of their digital marketing initiatives.That’s why In this article I’ve put together a list of 5 practical reasons why digital marketing fails to get results with actionable solutions…
Too often we think of limits as things that hold us back. They stop us from doing more. But limitations are powerful: Limits keep us safe: Speed limits literally save lives. Limits narrow our focus: Being limited to a certain area allows you to focus and go deeper. Limits keep us from doing too much:…
Looking for a way to increase customer retention? Are your customers using Facebook? In this article, you’ll discover how to strategically use a Facebook group to nurture customer relationships. Why Repeat Customers Are the Most Valuable Customers Attracting new customers for your business can be a costly exercise, but once you’ve converted them, they become…
Is your business on LinkedIn? Are you taking advantage of all of the features on your LinkedIn company page? In this article, you’ll discover three new LinkedIn company page features to help you prospect, market, and communicate more effectively. #1: Download LinkedIn Company Page Followers Details via Followers Analytics Businesses use LinkedIn company pages to…