Feel free to share...FacebookTwitterLinkedinPinterestRedditemailPrintStarting and growing a small business requires a lot of hard work and a lot of knowledge. Many entrepreneurs who take the leap to start their own business fail to recognize that not only do they need to be a master in their own expertise of what they are offering as a…
Marketing
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The time has finally come to demystify Search Engine Optimization (SEO) for nonprofits.In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google.Join us as we take a deep dive to explain:What SEO is and how it worksWhy nonprofits should be…
People are sometimes surprised to find out I don’t attend the church I serve during the week. Occasionally people question my ability to fully support the mission of my work church. But for me, working at one church and worshiping (and volunteering, studying and bringing something for the potluck) at another is the healthy choice…
Feel free to share...FacebookTwitterLinkedinPinterestRedditemailPrintWith pandemic updates still taking up quite a bit of the news machine’s time, sometimes it’s still hard to even imagine a world that’s different from the one COVID-19 has created today. But businesses and retailers will one day be moving to a new normal that is similar to that old normal…
Social Media Marketing InfluencersWe reached out to social media influencers asking if they would share their answers to the following question:What is your number one social media tip for nonprofits that want to grow and retain their audience online?Here’s what they said:Social Media Marketing StatisticsWant to know what platform you should be leveraging to maximize…
As communication professionals often tasked with coming up with killer creative ideas, you should know by now that lightning rarely strikes. If you sit around waiting for inspiration to show up, you’re going to be sitting alone for a while. Instead, the creative life is built on habit. The late writer Octavia Butler put it…
Feel free to share...FacebookTwitterLinkedinPinterestRedditemailPrintOn average, only three out of ten shopping carts make it through the full sales process. That leaves a whopping 70% of business sitting in limbo as abandoned carts. We see it as an unavoidable fact, but there’s a lot we can do to reclaim those clients. You’ll never convince every client…
Navigating through the digital landscape can be a little murky at times.These channels are constantly evolving requiring you to keep pace with industry knowledge, insights, and best practices.It requires hard work and continuous effort and adjustments to your plans if you want to be successful and that hard work will pay off.According to a recent study,…
15-year-old Danny Herrera and his girlfriend were crossing the street one evening in October when a driver failed to yield and plowed into them. The two went up over the car, resulting in a dislocated knee for Herrera and a concussion for his girlfriend. This kind of accident is all too common, and our response…
Feel free to share...FacebookTwitterLinkedinPinterestRedditemailPrintWith any marketing or advertising campaign you execute within your business, it’s vital to evaluate its effectiveness. These campaigns aim to bring in new customers and generate sales, but how can you measure if they’re working? You don’t want to continue spending money on the campaigns if they’re not producing the results…