Are your Facebook ad costs too high or your engagement too low? Wondering how to get your Facebook marketing back on the right track? In this article, you’ll find causes and solutions for common social media marketing problems. #1: Your Facebook Posts Get Little to Zero Engagement Despite posting regularly on Facebook, your engagement is…
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Feel free to share...FacebookTwitterLinkedinPinterestRedditemailPrintEvery week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview about video communication and marketing with Ethan Beute @EthanBeute. Ethan is Vice President of Marketing at BombBomb and author of Rehumanize…
Social Media Marketing InfluencersWe reached out to social media influencers asking if they would share their answers to the following question:What is your number one social media tip for nonprofits that want to grow and retain their audience online?Here’s what they said:Social Media Marketing StatisticsWant to know what platform you should be leveraging to maximize…
Martin Cooper, a Motorola employee, made the first mobile phone call more than 40 years ago—on April 3, 1973. Nearly 20 years later, Neil Papworth sent the first SMS (“Merry Christmas”). Apple introduced the first iPhone in 2007, the same year Facebook went mobile. In 2008, the App Store launched with 500 apps (there are…
Looking for ways to drive more website traffic from Instagram? Wondering how to share links in more places on Instagram? In this article, you’ll find eight distinct ways to share links on your Instagram profile and posts. #1: Add a Link to Your Instagram Bio Let’s start with the first and simplest way to place…
by Grace Duffy / June 15, 2019 / Leave a CommentWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Instagram branded content ads for brands and…
Want more people to see your videos in YouTube search? Wonder how YouTube advertising can show your videos alongside related content? In this article, you’ll learn how to promote your videos with YouTube TrueView discovery ads. Why Run a YouTube TrueView Discovery Ad Campaign? YouTube TrueView discovery ads appear in the places where users discover content…
Feel free to share...FacebookTwitterLinkedinPinterestRedditemailPrint #Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter…
There’s been a lot of talk recently about the $1.80 strategy on LinkedIn, most notably from Gary Vaynerchuk.If you’re skeptical don’t be because the strategy works. I wrote an article back in 2018 on how I was leveraging the “what people are talking about now” section of LinkedIn before it started being hand curated by LinkedIn Editors.This tactic still works today,…
If you didn’t know, Facebook recently made a massive announcement about an update to their mission. They are pivoting from helping people ‘get connected’ to helping ‘build community.’ That means they are putting much more emphasis on making Facebook groups their number priority. More about that here. This has huge implications for churches who have…