There’s been a lot of talk recently about the $1.80 strategy on LinkedIn, most notably from Gary Vaynerchuk.If you’re skeptical don’t be because the strategy works. I wrote an article back in 2018 on how I was leveraging the “what people are talking about now” section of LinkedIn before it started being hand curated by LinkedIn Editors.This tactic still works today,…
Marketing
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Too often we think of limits as things that hold us back. They stop us from doing more. But limitations are powerful: Limits keep us safe: Speed limits literally save lives. Limits narrow our focus: Being limited to a certain area allows you to focus and go deeper. Limits keep us from doing too much:…
Are you using Instagram to connect with new prospects? Wondering how to generate leads without using Instagram ads? To explore how to use Instagram for organic lead generation, I interview Jenn Herman on the Social Media Marketing Podcast. Jenn is an Instagram marketing expert and co-author of Instagram For Dummies. Her live course is called…
Feel free to share...FacebookTwitterLinkedinPinterestRedditemailPrint Having a small business is a lot of work, and it can be expensive. But there are ways to make it easier! Using chatbots can help your small business save time and money so you can focus on growth. Keep reading for my list of 7 small business chatbot marketing tactics that…
15-year-old Danny Herrera and his girlfriend were crossing the street one evening in October when a driver failed to yield and plowed into them. The two went up over the car, resulting in a dislocated knee for Herrera and a concussion for his girlfriend. This kind of accident is all too common, and our response…
Do you want to promote limited-time offers this holiday season? Wondering how to create an automated Facebook ad sequence to deliver daily specials? In this article, you’ll learn how to set up a multi-day Facebook ad campaign to automatically deliver time-sensitive offers. Prepare Your Holiday Campaign Assets in Advance The holiday shopping season in the…
by Grace Duffy / November 23, 2019 / Leave a CommentWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook’s new brand safety controls and transparency…
Feel free to share...FacebookTwitterLinkedinPinterestRedditemailPrintIf you are using content marketing, blogging, and SEO, to grow your small business brand, guest blogging is an effective way to go about it. Guest blogging is when you write a blog post for someone else’s website. To properly pitch a guest blog post, the key is to understand the purpose…
Long hours, juggling multiple deadlines from several departments all while feeling isolated because—let’s face it—no one truly understands your job? Recipe. For. Burnout. “Try self-care,” they said. “It will be easy,” they said. Ha! You are already feeling like you don’t have control over your work (deadlines, workload, responsibilities) and chances are you don’t see…
by Grace Duffy / November 16, 2019 / Leave a CommentWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Twitter’s newest conversation tools and other features…