In this link roundup, we’re looking at email marketing strategies for year-end fundraising success!As nonprofits prepare for the giving season one tactic in every marketer’s toolkit is undoubtedly email marketing and it’s easy to see why.The average one-time email gift is $87!While this sounds great, the real question becomes:Are you doing everything you can to maximize your…
Nonprofits and Charities
11 posts
Do you have a digital marketing process in place to manage your content, social, email, and engagement activities?I know at times it may feel like a lot to juggle.But if you’re like me, you constantly find ways to maximize your productivity to get the job done.In this article, I’m going to share a content marketing…
The time has finally come to demystify Search Engine Optimization (SEO) for nonprofits.In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google.Join us as we take a deep dive to explain:What SEO is and how it worksWhy nonprofits should be…
Social Media Marketing InfluencersWe reached out to social media influencers asking if they would share their answers to the following question:What is your number one social media tip for nonprofits that want to grow and retain their audience online?Here’s what they said:Social Media Marketing StatisticsWant to know what platform you should be leveraging to maximize…
Navigating through the digital landscape can be a little murky at times.These channels are constantly evolving requiring you to keep pace with industry knowledge, insights, and best practices.It requires hard work and continuous effort and adjustments to your plans if you want to be successful and that hard work will pay off.According to a recent study,…
According to industry research, 63% of marketers say generating traffic and leads to their website is their top marketing challenge.Meanwhile, 40% say they struggle to prove the ROI of their digital marketing initiatives.That’s why In this article I’ve put together a list of 5 practical reasons why digital marketing fails to get results with actionable solutions…
In today’s landscape of mobile and online technology, nonprofits are flooded with a large variety of choices for almost any solution they can think of.This principle applies similarly to the event management and fundraising spaces.In this article, we’re going to share:Why nonprofits are investing in mobile giving to reach their fundraising goals.Real use cases for…
In the first chapter of this guide, we showed how having a digital plan is essential to creating a nonprofit marketing strategy that will grow traffic and brand awareness online. In chapter 2, we’re going to break down the process and show you step-by-step how to: Build topic authority and trust for search engine rankings Research existing…
If you want to drive a successful digital marketing campaign than a digital promotion strategy is the best way to get your message heard. Let me ask you a question: Is there anything more frustrating than publishing content online that nobody can find? The truth is if you don’t show up on the first page of search results,…
Since it’s nearly impossible for any organization to be without a site, you have finally made the important investment to get a website. But, now that you have one, I bet you’re wondering how to maintain a website you’ve just received. I’ve designed many websites for various organizations. But, I […]