There’s been a lot of talk recently about the $1.80 strategy on LinkedIn, most notably from Gary Vaynerchuk. If you’re skeptical don’t be because the strategy works. I wrote an article back in 2018 on how I was leveraging the “what people are talking about now” section of LinkedIn before it started being hand curated by LinkedIn Editors. This tactic still
Non-Profit Source
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According to The New York Times, we are now officially entering a “post-text world” as a society. In short, this means that the written content is going out of fashion and is no longer the dominant form of communication. Types Of Video Marketing Explainer Videos – Share Your Mission “Meet The Team” Videos – Share
PurpleSec is a cyber security company I started with my friend and cyber security expert, Seth Kimmel. I was employed by an IT company for 5 years and learn a lot about the technologies that power most businesses today, as well as the constant threats they experience. At the same time, I was working to
As a nonprofit professional, you know how important it is to convey accurate information about your cause to your supporters. Whether you’re educating them about your mission, sharing success stories, or urging them to donate, having a central hub for information and resources is essential. That’s why having a strong nonprofit website is so important.
The time has finally come to demystify Search Engine Optimization (SEO) for nonprofits. In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. Join us as we take a deep dive to explain: What SEO is and how it works…
Social Media Marketing Influencers We reached out to social media influencers asking if they would share their answers to the following question: What is your number one social media tip for nonprofits that want to grow and retain their audience online? Here’s what they said: Social Media Marketing Statistics Want to know what platform you…
Navigating through the digital landscape can be a little murky at times. These channels are constantly evolving requiring you to keep pace with industry knowledge, insights, and best practices. It requires hard work and continuous effort and adjustments to your plans if you want to be successful and that hard work will pay off. According…
According to industry research, 63% of marketers say generating traffic and leads to their website is their top marketing challenge. Meanwhile, 40% say they struggle to prove the ROI of their digital marketing initiatives. That’s why In this article I’ve put together a list of 5 practical reasons why digital marketing fails to get results with…
Whether it’s a “We’re Open” sign or social media graphics, practically all for-profit businesses and nonprofits alike use at least one type of graphic design. But is your organization using it to its full potential? Graphic design is the key to making your nonprofit’s valuable information approachable, engaging, and highly digestible. Your nonprofit’s data, when…
Think for a second, how many videos have you watched this week? This whole month? If your browsing habits are anything like the majority of people’s, chances are you see at least a couple of videos every day. It’s really not surprising. Video content has grown to be so ubiquitous that you’d need to go…