There’s been a lot of talk recently about the $1.80 strategy on LinkedIn, most notably from Gary Vaynerchuk.If you’re skeptical don’t be because the strategy works. I wrote an article back in 2018 on how I was leveraging the “what people are talking about now” section of LinkedIn before it started being hand curated by LinkedIn Editors.This tactic still works today,…
digital marketing
5 posts
PurpleSec is a cyber security company I started with my friend and cyber security expert, Seth Kimmel.I was employed by an IT company for 5 years and learn a lot about the technologies that power most businesses today, as well as the constant threats they experience.At the same time, I was working to develop my…
Do you have a digital marketing process in place to manage your content, social, email, and engagement activities?I know at times it may feel like a lot to juggle.But if you’re like me, you constantly find ways to maximize your productivity to get the job done.In this article, I’m going to share a content marketing…
The time has finally come to demystify Search Engine Optimization (SEO) for nonprofits.In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google.Join us as we take a deep dive to explain:What SEO is and how it worksWhy nonprofits should be…
According to industry research, 63% of marketers say generating traffic and leads to their website is their top marketing challenge.Meanwhile, 40% say they struggle to prove the ROI of their digital marketing initiatives.That’s why In this article I’ve put together a list of 5 practical reasons why digital marketing fails to get results with actionable solutions…